Recently Popular Articles
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Getting Attention In The Age Of Overwhelm
Read this! Listen to this podcast! Watch this cool video! Click on this link! Tweet this. Friend this person (yes, “friend” is now a verb!) Buy this from me!!! Ugh! It seems to never stop. We are inundated with messages, all trying to get our attention. All of these wonderful marketers (okay, I’m being generous) are vying to get out attention ... -
Facebook's Shift in Language Could Work in Marketers' Favor
Facebook has announced to its partners that in the next two to three weeks, the "Become a Fan" concept for branded pages will be replaced with the more prevalent "Like" button and brands will no longer accumulate "Fans," but "Connections" instead. This change narrows the list of actions available to Facebook fans, and consolidates the bulk of interactions fans will have ... -
Don't Start Your Speech By Telling a Joke
A popular assumption implies that a speaker should start his or her speech by telling a joke, to get listeners in an upbeat mood and grab attention instantly. Like many widespread assumptions, this one is wrong. Here are five good reasons not to start your speech by telling a joke. FIRST: Your joke could offend the audience. After all, don’t most ... -
Make Sales Like Rabbits Using The Hidden Sales Multiplier
Many salespeople think, the sales process is finished when the deal is closed; when really it is just the start of the next sales cycle. The things that you do right then will determine whether you’re successful as a sales professional. Here is what I mean; do you want another sale from this contact? Do you expect, or at least, hope ... -
What Are People Really Buying Online?
What are people really buying online? According to this awesome infographic by Permuto (after the jump, and larger here), although clothing, electronics, furniture, office supplies and books and magazine sell more often online, overall the majority of U.S. purchases still take place in brick-and-mortar stores. One thing people aren't buying online: pharmaceuticals—apparently all those Viagra and Xanax ads in our inboxes ...
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What's Your Office Party Personality?It's that time of year again. Get ready to walk the line between having fun and having ...
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