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    Why Twitter? An Introductory Guide for Entrepreneurs

    Why Twitter? An Introductory Guide for Entrepreneurs
    I am confident that if you have heard of Twitter, you might have wondered: “What is the big deal anyway?” As many of my entrepreneurial followers know, I am a big fan of Web 2.0 and beyond for growing your business. Social networking has become a powerful way for solopreneurs to connect on a global business level. Twitter is a part ...
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    Blog Your Way To a Bigger Business

    Blog Your Way To a Bigger Business
    Education or value-based marketing is an important tool to attracting new customers to your business. Blogging is an excellent tool for sharing that knowledge with potential customers. Therefore, having your own blog or blog posting, commenting on others Blogs is a smart marketing strategy, as long as you implement these tactics. These tips will get you started increasing your education-based marketing ...
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    Are You a Net-Worker or a Net-Beggar?

    Are You a Net-Worker or a Net-Beggar?
    As Executive Managing Director of two Northern California chapters of eWomenNetwork, and sponsor for three other chapters within the organization, I meet these two types of people all the time. And I see a distinct difference in the progress of their careers because of their approaches. Whether online or in-person, there are key characteristics that clearly differentiate net-workers from net-beggars. You’re ...
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    Influence Others to Attract More Business, Be Successful

    Influence Others to Attract More Business, Be Successful
    Whether you're climbing the corporate ladder or running your own business, you want to develop influence. Influence is a critical component to develop if you want to bring about collaboration and ultimately create buy in. As I look at influential people, I find that they have developed key characteristics that make them successful. You, too, can develop influence to increase sales, ...
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    Make Your Business Thrive: Network!

    Make Your Business Thrive: Network!
    Smart entrepreneurs network. They understand that networking is a key marketing component to their business success. But are they doing it right?  Are they attracting more business? Have they learned to use techniques that accelerate networking success? Find out if you have, as an entrepreneur, with these tips:   *1. Be prepared for every networking event.* Don’t just show up and ...
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    Social Networking and Your Job: Lessons from the "Cisco Fatty"

    Social Networking and Your Job: Lessons from the "Cisco Fatty"
    The internet is buzzing with tales of the latest web 2.0 casualty –the Cisco Fatty. The man who managed to jeopardize a new, high paying job, in 140 characters or less.    After receiving an offer from communications giant Cisco Systems, the jobseeker Twittered about it, telling his followers that although he had been offered a “fatty” paycheck, he wasn’t sure he ...